- Lead generation
- Conversion tracking
- Landing page
Know which campaign brought every buyer.
A pre-launch site where every buyer registration is traced to the ad that brought it in.
- Client
- Apartment development (anonymised)
- Industry
- Property development
- Location
- Australia · Client under NDA
Results
- lead traced to its campaign
- Every
- qualifying questions: bedrooms, buying position, contact
- 3
- map licence, with a custom neighbourhood map
- $0
The challenge
Floorplans and pricing weren't released yet. The developer needed buyer registrations, and to know which advertising produced each one.
What we did
- A one-page story through the homes, lifestyle and location, returning to registration at each step
- A form that qualifies buyers: bedrooms wanted, buying position, contact preference
- A custom neighbourhood map with no paid licence
- Tracking on every registration and button press, ready for any ad platform
How it works
- BuyerCampaign siteRegistrationSales team
- Every actionTrackedAd platforms
The results
- Qualified registrations collected before public launch
- Every lead traced to its campaign
- Tracking changes made without a developer
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